Crypto’s high-profile FIFA sponsorships in 2022 promised mainstream adoption. By 2026, exchanges are invisible, focusing on blockchain ticketing, niche regional deals and betting platforms — a retreat from revolutionary claims.
Author: Chaimae Semdani
Chaimae Semdani
Chaimae Semdani is a Web3 Marketing Strategist and MIT-certified Data Engineer with 8+ years in the crypto ecosystem. Founder at Boostalyze, she now helps projects scale through data-driven growth strategies.
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